Website design has a direct impact on your sales conversion. Without a good website design, you will have a difficult time gaining new customers. Website design in UAE not only impacts your sales, usability, and, ultimately, causes or breaks your website’s success. Bottom line: if your website design is not optimized for user usability (UI), it is going to be very detrimental to your overall success.
- With that in mind, let’s take a look at some tips to get better results with your website design. First, you must give your visitors a reason to come to your site; without a clear call to action, users will quickly leave your site. Give them a reason to stay, a reason to return, a reason to bookmark your page or blog, or any other reason that will get them to click on a link back to your site or purchase something from your site. If your visitors have a clear need to visit your site then you will find that their subsequent experiences will be more pleasant, as they will be more inclined to stay on your site and continue viewing and purchasing what you have to offer.
- When it comes to user testing, you must ensure that you have a way to track and measure user interaction with your page elements. The easiest way to do this is to use a user-testing tool like Google Analytics. These tools will show you where visitors come to your page, how long they spend on the page, how often they click on any element on your homepage and so much more. If you can see these types of statistics from every visitor, you will know exactly which elements of your homepage need improving and why.
- Another great tip is to create a simple, yet clear navigation hierarchy on your homepage. Often, web designers get lost along the way when it comes to creating a proper home page, so it can be beneficial to clearly label each page element. Make sure that users can get to all the important categories on your site without clicking through several screens. A great way to get people interested in a category is to place it right in the middle of the page elements so that visitors can instantly click to go to the category they want.
- Finally, never forget to focus on your landing pages. Landing pages are simply the pages that you are trying to get your website visitors to sign up for.
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